Archive for the ‘books’ Category

Guerrilla Marketing and a List From 60 Second Marketer: 51 Low Cost or No Cost Ways to Promote Your Business (or Film, Book, Art, Etc.) During a Recession

Friday, February 20th, 2009

Dumbworld just picked up “Guerrilla Marketing Online Weapons” ( Jay Conrad Levinson and Charles Rubin) from the library (part of Levinson’s Guerrilla Marketing serious).  Admitedly, it is old (no, ancient– 1996), so a lot has changed with the internet since it was first published (social networking, blogs, etc), but it is a very easy read, the concepts are useful (at least to me) , and it doesn’t take much imagination to apply them to the present online environment. 

On a related tip (and more current), the 60 Second Marketer has a free blog list of 51 Low Cost or No Cost Ways to Promote Your Business During a Recession

Hate to be a spoiler, but my favorite is #51:

“51. Take 500 $1 bills with a yellow stickie on them. Write your URL on the yellow stickie with a mention that the first person to contact you off of your website gets another $500. Go into an office building, a mall or a hotel with an atrium. Throw the 500 $1 bills with your URL on them off the balcony. Video tape it and upload the video to YouTube. Promote the YouTube video on your website. Watch the buzz start flowing almost immediately. “

Any other suggestions for good sources on Marketing and Promotions?

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Superman's Home Planet Finally Desegregated and Barack Obama in Spider Man Comic Book

Saturday, January 10th, 2009

Here

And on the subject of race relations and comics books- Barack Obama to be in Spider Man Comic Book


Dumbworld- Entertainment- Media- Art

Motion Class

Sunday, December 7th, 2008

I took a Motion class yesterday, and I am kind of embarrassed that I haven’t played around with Motion more. I learned how to do a number of motion graphics and visual effects that I had seen others do but never tried myself, although I had always had the tools at my fingertips.  Pitiful.

Also, half way through the class I figured out that the instructor was Mark Spencer, the author of this article that I linked to a couple of days ago.  Small world.  At the end of the class, I answered a question on Motion correctly (I guess it pays to pay attention) and won a copy of Mark’s book, Motion Graphics and Effects in Final Cut Studio 2.  No more excuses, I guess.

Also, Mark has a blog on Motion that you might want to check out.

One Year Subscription to Moviemaker Magazine for $6

Tuesday, October 14th, 2008

What?!?!? 

Moviemaker Magazine